The Fraternity and Sorority Life website was in need of a refresh. The client wished to update visuals, add more information about joining an organization, and generally make the site more cohesive, approachable, and user-friendly.

Working with the client, we added a page just about joining a fraternity or sorority without flooding the user with content, updated the Terminology page with a new two-column layout, and eliminated unnecessary call-to-action buttons that already exist on another site.

Once we had a final site finished, we worked with IT to redirect the old URL to the new site, ensured that search promotions existed for the new site, and established new author access with the clients.

Check out the site here.